Ben Capell

General Partner at Salt VC

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Biography

Ben Capell is a General Partner at Salt VC, the firm formerly named Peterson Ventures. His firm bio states he "has been with Salt VC since inception, raising over $300 million in capital and overseeing investments in over 100 deals in his 10+ years of experience". Before the firm he worked at Charles River Associates and was the first employee at an enterprise technology startup in Northern Virginia. He holds an MBA and a B.S. in Finance from Brigham Young University, where he was a Hawes Scholar. His bio says he led investments in six unicorns, naming Allbirds (BIRD), Ethos Life, Lucid Software and Nomi Health. He was quoted in Utah Business on the September 2026 rebrand saying "While our name has changed, our team, funds, strategy and commitment to founders and LPs remain the same". The team page does not state board seats, so none are recorded.

Education

Previous Experience

Notable Investments

Allbirds BIRDEthos LifeLucid SoftwareNomi Health

Sources & References

Salt VC - Team ↗Salt VC - Homepage ↗Utah Business - Peterson Ventures spins out of Peterson Partners, Salt VC rebrand (3 September 2026) ↗